15A

Interview 1: This interviewee was a college student who reached out to me on FaceBook because I am very open about my experience and asked for help after she was assaulted and didn't know the steps to take. She says she is a big fan of not having to pay for the smartphone app. She continues to say while in hindsight $1.99 one time cost is not much on the app store, it motivates her less to purchase an app. Additionally, while I had no plans to have advertisements on the app, she highlighted the fact she hates when apps like InstaGram or FaceBook does. She provided the support in my thinking for the direction of the app. When asked which mattered most this interviewee said quality. She said if the platform is not functional then it is hurting its true purpose. I agreed with her because it is easier to create an app that serves its bare minimum service. For this app to really skyrocket and help people, the quality must be there.


Interview 2: This interviewee brought up an idea I didn't think of before. She thinks having the app also work as a website on a laptop would be great too. Sometimes it's easier and faster to type on a laptop than on a phone and therefore when you are going into detail about 'xyz', it would be nice if a laptop platform was offered as well. I agree with her, it would allow for a more Reddict/FaceBook vibe. This interviewee did not mention much about the price as my first did. When asked which mattered most this interviewee said style. She says appearance matters. She would rather use a clean, slick designed app than a copy and paste generic app. When I pressed further about what she meant by style she responded colors, scrolling, font type and size among other things.


Interview 3: This interviewee was interesting. She said it was a 40/60% split relating to what matters most to her. She said 40% for price because while $1.99 could be annoying, mental health is more important than something that costs less than a Starbucks drink. However, she did raise a point if the app did cost money, less people are more inclined to use it because that is how society is. She said 60% for style because looks matters. If an app is continually breaking down, is not fun, and is not attractive in its appearance, she probably would occasionally go on but not very frequently. Obviously as the creator, I would want people on my app a lot.


Purchasing: Since my app is a free app, run solely on donations and grants, there is not need for payment in order to use the app. The purchaser can access the app through the App Store offered on Apple and Android devices. (and hopefully though a website on a laptop as well).


Post-Purchase: Overall, quality matters most to my customers. It appears that the more often they use the app, the more successful the app is. For it to be labeled as good in the eyes of my consumers is the quality mainly has to be spot on. If the style and overall layout does not look good, they won't seem to want to use it- understandably.


Conclusion: I learned a new twist I can add into my company- adding a website to make it easier for some of my customers who would prefer to have it on a laptop rather than a phone. It was interested to see how each interviewee mentioned different areas discussed in class. However, coding an app will add additional time to provide a quality good app I pictured.